Our privacy policy

Last updated: October 2025

Elephant Music Global Ltd, trading as Subtle Energy (“we”, “us”, or “our”), operates the website subtleenergy.io (the “Site”).
This Privacy Policy explains how we collect, use, and protect personal information from visitors and users of our Site.

1. Information We Collect

We may collect the following types of personal information:

  • Information you provide directly through our enquiry forms or sign-ups, such as your name, email address, company name, and message content.

  • Data collected automatically through analytics and tracking technologies, including the Meta (Facebook) Pixel, which helps us measure and improve the effectiveness of our advertising campaigns.

2. How We Use Your Information

We use personal data to:

  • Respond to your enquiries and requests

  • Provide information about our services and catalogue

  • Send occasional marketing emails if you’ve signed up to receive them

  • Improve our website, user experience, and marketing performance

  • Comply with legal obligations

We will not send marketing communications unless you have given us explicit consent to do so, and you can unsubscribe at any time.

3. Legal Basis for Processing (UK GDPR)

We process personal data based on the following legal grounds:

  • Legitimate interest: To respond to enquiries and operate our website

  • Consent: For marketing communications and analytics where applicable

  • Legal obligation: To comply with applicable UK and EU data protection laws

4. Data Retention

We retain enquiry and contact data for up to 5 years, unless you request that we delete it sooner.
Marketing contact data is retained until you unsubscribe or request removal.

5. Data Sharing and Third Parties

We do not sell or rent your personal information.
We may share data with trusted service providers who assist us in operating our website and marketing, such as:

  • Meta (Facebook) for advertising and analytics via the Meta Pixel

  • Website hosting and form processing providers
    These partners only process your data on our behalf and according to our instructions.

6. Cookies and Tracking

We use cookies and similar technologies (including the Meta Pixel) to understand how users interact with our site and to deliver relevant ads.
You can control or disable cookies in your browser settings at any time.

If you are in the UK or EU, you may see a cookie consent banner when you first visit our site.

7. Your Rights

Under UK and EU data protection law, you have the right to:

  • Access the personal data we hold about you

  • Request correction or deletion of your data

  • Withdraw consent for marketing communications

  • Object to certain processing activities

To exercise these rights, please contact us at jack@subtleenergy.io.

8. Data Security

We use reasonable technical and organisational measures to protect your personal data from loss, misuse, or unauthorised access.

9. International Data Transfers

As we have international visitors, your information may be processed or stored outside the UK.
Where this occurs, we ensure appropriate safeguards are in place to protect your data in accordance with UK GDPR.

10. Contact Us

If you have questions or concerns about this Privacy Policy or your personal data, please contact:

Elephant Music Global Ltd
Trading as Subtle Energy
📧 jack@subtleenergy.io
🌐 https://subtleenergy.io